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  • Writer's pictureThe Digital Perch

Ecommerce Email Marketing: Is It Important?

Updated: Oct 30, 2023

When it comes to sending out ecommerce newsletters and emails to your customers, there's a better way to do it than just throwing together some salesy info and pressing "Send."

Ecommerce email marketing is an important touchpoint with your past customers and prospective customers alike. Sure, it seems like everyone gets way too many emails every day. But believe it or not, email marketing remains one of the most effective marketing tools to reach leads where they are and convert them into loyal customers.

With the right headline that entices them to click, the right header that interests them to keep scrolling, the right content to keep them engaged, and the right Call to Actions (CTAs) to get them to click to your website or make a desired action — that's the formula for a great ecommerce email template that converts.

Here at The Digital Perch, we offer professional email marketing services and email newsletters for ecommerce brands to help them on top of mind to their customers, and turn leads into new or repeat customers.

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