THE DIGITAL PERCH
DIGITAL MARKETING AGENCY
Website SEO
Your website is the most important tool for ranking on search engines. We ensure it's optimized with SEO content and UX (user experience) best practices to help it rank on Google. We will help you ensure your website is user-friendly with clear messaging, important details, and all the keywords you need to rank.
Website Audit
The health of a website is much more than meets the eye. We can go into the backend of your website to find any errors, technical issues or SEO issues that may be hurting your website ranking and do what we can to fix it without getting a developer involved.
Link Building
Backlinks (aka links on external sites that are referring to your website) have historically been an important ranking factor on search engines. While there's debate if they are as important as they once were, it can still be good practice to have a solid link building strategy to ensure your website has a chance to rank online.
SEO Blogs
Blog posts are a great way to showcase your expertise in a long-form content way — which is also an important SEO ranking method! We can curate blog content that will speak to your audience and help your website rank.
Website Management
We're not developers — but "know enough to be dangerous." While we can't design your whole website from scratch, we can make minor edits and optimizations to your site (and monitor its performance) to ensure it's looking good to both the viewer and Google bots.
Google Business Profile
Your Google Business Profile (GBP) is one of the most important features to getting your business seen. The tricky thing is, many ecommerce businesses do not have physical storefront locations that Google prefers you to have in order to have a GBP. If you do have some kind of physical store / hybrid ecommerce business, we can help your profile get optimized to rank online.
Why Small Businesses Need SEO
SEO is a crucial factor in getting your website (hence, your online store) ranking towards the top of Google search results.
Why does that matter? If prospective customers don't find what they're looking for within the first few results, they'll do a new search for something else more specific.
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That's just how it goes.
SEO services like The Digital Perch offers allow your website to show up when a prospective customer is looking for a service or product you're selling.
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But keep in mind that SEO is a marathon, not a sprint.
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SEO services can take months before seeing improvement on search result rankings for specific keywords. Don't let this keep you from having a solid SEO strategy for your brand, because not doing any SEO efforts will take you nowhere.​
There's no point in getting started on it if you're not willing to be patient enough to see slow but steady results over time. It's a long term game worth investing in. It'll be worth it.